Surefire Local Adds Franchise Marketing Expert to Executive Team


Surefire Local Adds Franchise Marketing Expert Jeremy LaDuque to Executive Team

The hire comes at a very opportune time for our company…I am very excited about the expertise that Jeremy brings to the team & our new local digital marketing cloud platform, said Surefire Local Chris Marentis, CEO & founder.

Surefire Local, the leading marketing technology platform for brands and their local affiliates, has announced the hiring of Jeremy LaDuque as its new Vice President of National Brands. LaDuque brings considerable experience in national-to-local digital marketing for franchises, dealer networks and multi-unit organizations.

LaDuque’s…



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Madonna’s daughter Lourdes Leon shielded from rain by pal


Her mother is one of the biggest stars in the business and makes no apologies for her diva demands.

And it appears her daughter Lourdes Leon may have picked up some of her ways.

The 20-year-old student headed out in New York this week and faced a miserable day as the city was soaked with rain.

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Mama does teach! It appears Madonna’s daughter Lourdes Leon may have picked up some of her diva ways as she was spotted being shielded from the New York rain by an umbrella-brandishing male pal this week

But rather than cover herself with her own umbrella, the raven-haired beauty got a helpful male pal to do it instead.

A casually-dressed Lourdes looked in good spirits despite the rain as she chatted to her cheerful aide, who looked more than happy to be keeping Madonna’s daughter dry.

While her eldest is living her own life in the Big…



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Helpful Tips About Lead Generation That Are Simple To Follow

If you run a business, you know how hard it can be to glean potential customers. However, you can create sales leads by knowing how to market correctly. This guide gives you the basic tips you need to experience success. Keep reading to find out what you need to know.

Incorporate social media into your efforts to generate more leads, and you will be more successful. Many people do all of their browsing through social media sites these days, so that’s where your business needs to be. Cover the major platforms with great offers specifically targeted to your potential customers and watch the leads come in!

Know going in that lead generation is a time consuming and ongoing process. It’s not a set it and forget it situation. You need to work at it. It takes building trust and thought leadership in the markets in which you sell. Be patient and work hard and you’ll really reap the rewards.

The best way to generate leads is to ask people you know for referrals. It doesn’t matter if you’re a wedding planner or a car salesman, let people know what you do and ask if they know anyone who may need you. They might not today, but they might in the future.

Open up your business to the world. There are events such as Doors Open at which businesses allow customers to come in and see how they work. Even if you’re an architect or real estate agent, you can let potential customers in to see how organized and authentic you really are, which can generate leads.

See if you can sponsor local events in any way. Maybe you can buy uniforms for a Little League team, or have a banner at a church garage sale. If so, be sure to show up at the event yourself so you can shake hands and get face time with potential leads.

Target people seeing freebies as part of your list generating efforts. While giving things away doesn’t usually make money right away for you, there will be plenty of people ready and willing to sign-up for the free stuff. Keep this list separate from your others, but include it in all your future campaigns.

If you have not been tapping into the power of social media enough, then it’s time to expand your efforts. There are cost efficient social media campaigns you can run on the most popular sites, and ways to really make content go viral. All of your customer base is there to help you share what you can do for your new customers.

Absolutely every site you have up, whether a blog forum or regular content page or your main site, there should be contact information, social media plugins and opt in suggestions. These need to be strategically located and should be placed on every page so that people know how they can stay connected with you.

Stop trying to butter customers up! When you need to generate more leads, use a direct approach with them, because chances are good that neither you nor they have a lot of time for small talk and schmoozing. Get to your point, offer a great price for clicking the “buy now” icon and get better results.

Take a class which would better your skills and talk to the other students. They might just be honing their skills because they aren’t very good at what you’re good at, and maybe they can use what you’re selling to make up for the fact they can’t do it on their own.

Now that you are done with this article, you know a thing or two about generating sales leads. Use the methods within this article to glean consumer interest for your business. Once you have established adequate momentum, leads will materialize from a variety of avenues. Enjoy the success that follows.